Yes Facebook has the financial backing for sure, and this is why they can buy up competitors such a Instagram and others. It is a difficult task to remain in the Facebook shadows due to this. This is why it is important for module developers to remain aggressive to having a Eagle Eye on what's new on Facebook. Facebook NEVER had Forums, It never had a features to say; buy drinks, flowers, Tags or gifts either. This is a important factor, nor has it ever had any kind of points or credits system. There is still so many things to add to the UNA arsenals that our social platforms needs to keep and entice new members. I to had a social site on a Dolphin platform (60,000 members), which I am bringing back because of the availability of modules that I can implement. Until UNA has these modules available it is difficult to compete in the Facebook market. I will continue with UNA as well, in hopes that things livin up for the social endeavors. I am finding it difficult to base my site on freedom of speech only. People want activities and content, or your right. They will gravitate to where these things are.